Worldpay first provided Internet payment services in 1994, making it one of the first providers of such services in the world. Today, it's the largest merchant acquirer in Europe - and one of the largest globally. As such, it does a great deal of recruitment and these characters were created to help drive their marketing campaign to attract top talent. The People Adventures campaign featured animals in the form of key career roles, including a bear as 'The Challenger', a cheetah as 'The Pacesetter' and an eagle as the 'The Visionary'. There are plenty more to come!