Powell

Powell is a leading specialist in business equipment in the UK with a product range that encompasses over 35,000 products. Picmo was tasked with providing a visual introduction to the company within a sixty second running time. Starring actor Mark Powley and shot on a greenscreen background at Tinopolis TV Studios, the evolving environment was created entirely in CG based on actual products picked from the company catalogue. With a storyboard and animatic produced ahead of the shoot, Director Bo Channon worked closely with our VFX supervisor to ensure everything came together seamlessly in post production.

Project Details